About Us

Who We Are

We’re a group of talented individuals, who think a little differently.

Who We Are

With diverse experience and unique perspectives, we’re united by a passion for creating communication that connects. And when these elements combine, it creates a powerful catalyst for fresh thinking and new ideas.

No matter what the task, whether differentiating a product in a crowded segment, building a brand that stands apart or solving any of the myriad challenges that stand between you and success, you can rely on clear thinking, inspiring creative and total commitment from a team that measures their success by yours.

Our team has extensive experience and are committed to creating powerful communications that deliver beyond expectation.

Meet The Team

Tengku M. Fakhruddin

Owner and founder, Fakhruddin brings with him 5 years experience in the advertising industry and uses this expertise to nurture and lead his talented teams to achieve success in many areas of the business. Skilled across corporate & brand identity development and digital design, Fakhruddin will bring your brand to life.

Qhamellya Athirah

With a strong passion for art, Qhamellya brings in oodles of experience in content creation. In her career spanning 5 years, she takes on every piece of work as a challenge across diverse pieces of content. Her ability to create engaging content alongside her keen analytical skills making her a formidable leader, generating business growth.

Rahim Veins

Armed with a smashing personality, no job is too big or small for Rahim. He specialises in developing content for brands across, digital, video and social media. As creative thinker he brings ideas to the table on how to develop brands through engaging key audiences and inspiring action.

Qriezsya Balqis

Qriezsya is a young professional with a strong interest in many areas of advertising and digital art. She brings enthusiasm, ideas and creativity to any project. Her spirit, work ethic and high standards of achievement make her a super addition to any team.

Pre-Production Process

Campaign & Content Planning

Campaign planning is crucial to achieve the desired outcome from a campaign. A content strategy helps you define your marketing goals and set priorities to ensure that all marketing effort is goal driven.

Ideation & Concept Development

Concept development helps you evaluate your customers' reactions to your product or service before your product launch. It is a structured way to develop an idea, see if customers like your idea, and determine what customer market is willing to buy it.

Scriptwriting & Mood Board

Good script gets consumers attention, builds brand recognition and urges the audience to buy the advertised product or service. Mood board allows you to assemble the look / feel / idea of an ad.

Storyboarding & Shot List

Storyboard breaks down the commercial shot by shot. Shot list is a document that maps out exactly what will occur and what will be used in that particular shot, or scene, of the ads. It gives the video a sense of direction.

Wardrobe & Make up Planning

It is essential that your talent have a proper plan for hair, makeup and wardrobe. These three attributes can not only enhance the production value of your ads, but also depict an entirely unique story that is reserved specifically for the subjects.

Prop Making & Preparation

Props can be so much more than just items on a set. They can help you tell the audience about the characters on screen and tone you're going for.

Location Scouting

Most of the research, location visits, photography, and documenting is done by the location scout. We find and visit properties to determine the usability for production and work with the owners for permission to use the space.

Team Assembly

Turning an idea or words on a page into a finished video can essentially involve a lot of people. Those who run the casting, act in the project, crew the shoot, edit the project, and handle the distribution.

Gears Preparation

Good gear isn’t invincible, but it vastly decreases the odds of unexpected failure at a critical moment of the shoot.

Casting & Audition

One of the most important elements of preproduction is casting. Casting the right “talent” for the role will not only make the final image and project look better, but it will also make the shoot go more smoothly.

Shooting Scheduling

A shooting schedule is a plan of all the daily activities necessary to complete a film production. It details what needs to be done when, who will do it, and any special requirements needed for that task.

Production Process

Makeup & Hair / Hijab Styling

Human's eyes & camera lenses see different thing. Makeup artists and professional stylists have the experience needed to make sure your talent look good on camera and to boost their self-assurance during the shoot

Product Styling

Engaging images sell products. Many brands have invested countless dollars in stylists to ensure that the images they are publishing are news worthy.

Food Styling

A food stylist can select or adjust a certain recipe to create a particular mood while understanding what accents should surround it, in terms of flavour complements and appearances. Developing a good eye for how things look or are presented from a design perspective will serve you as well.

Audio & Voiceover Recording

Voice overs are widely used to move plot lines, tell stories, and to provide an intimate look into the mind of the characters. They aid the video's visual composition to create a greater audience connection and impact by triggering emotions and provide clarity.

Foley

Foley sound makes a scene more realistic. The most effective foley sounds are those that sound so natural and real that the audience does not notice them.

Video & Photoshoot

Professional video & photoshoot give an authentic visual representation of your brand. Once all of the Pre-Production process has been done well, the shooting will go really smooth and we can easily move to Post-Production.

Post-Production Process

Photo Retouching

Photo Retouching means the elimination of all the imperfections from a photo, which usually includes colour and tone correction, blemishes and under-eye circles removal, change of brightness, contrast and saturation.

Photo Manipulation

Photo manipulation services involve manipulating and modifying images to improve their features in order to make them look much better. Photo manipulation services make use of many sophisticated techniques to improve the quality of an image.

Graphics Design

Good graphic design will help a business to gain high visibility which in turn can lead to increased sales. Attractive visuals, effective communication of ideas, higher visibility and enhanced credibility push traffic to your brand.

Motion Graphics

Motion graphic is simply an industrial term for an animated video. One of the most prominent motion graphic examples that you might be familiar with is the use of GIF animations. Animated videos can also incorporate voiceover, audio and sound effects.

3D Design & Modelling

Not only does 3D modelling help the designers and end users visualise space requirements, but also improves drawing efficiency and accuracy. 3D modelling for design allows the designer to see what they would not see when designing in 2D.

3D Animation

3D animation allows businesses to communicate in a memorable and immersive way.

Video Editing

Video editing is the key to blending images and sounds to make us feel emotionally connected and sometimes truly there, in the video we're watching. It's a safe assumption to say that video editing is among the most important jobs in the film industry.

Colour Grading

Colour grading can be used to make both technical and creative changes. Colourists use colour grading for artistic purposes to ensure that the video's carefully curated colour palette conveys a specific atmosphere, style, or emotion.

Sound Designing

Sound designers create sound effects, source pre-recorded songs, create original music, and build layers of ambiance through their designs.

Audio Mixing

Sound mixers specialise in taking pre-recorded audio tracks and balancing their levels to create a clear and aesthetically pleasing final product.